More Advertising News
YouTube Goes All-In on Creator Shows, Pitches Itself as the Future of Media
With a slate of creator shows that look a lot like TV, YouTube is daring advertisers to treat it that way.
ADWEEK Innovator 50 Entries Now Open for 2026
Nominations for ADWEEK Innovator 50 are now open for 2026. From advancing emerging technologies like AI to delivering breakthrough ideas that drive real b
How CMOs Should Actually Think About ROI
This is the second in a two-part series on what separates CMOs who advance from those who stall. Read the previous article about the 5 things CEO-ready CMOs kno
Amazon’s Alexa Is Powering a New Era of AI Shopping, and It’s Poised To Shake Up Ecommerce
Goodbye Rufus, hello Alexa for Shopping.
AI Agents Are Coming to Netflix to Grow Its $3 Billion Ad Business
At the upfront, Netflix argues it has finally built the infrastructure to match its advertising ambitions.
Google Knocks Apple Out of First Place on Kantar’s Most Valuable Brands List
The annual ranking for 2026 shows AI companies are emerging as brands in their own rights
Retail Advertising Firm Stratacache Liquidates Its U.K. Business
Stratacache, a company that sells in-store digital screens to retailers, is liquidating the U.K. arm of its business.
YouTube Wants to Be a Home, Not a Launchpad
After losing top talent to rival streamers for years, YouTube is finally fighting to keep them.
EXCLUSIVE: Amazon Scraps Planned API Fees After Backlash From Tech Firms
Some believe the ecommerce giant’s threat cleaned up companies' usage.
Retail Media Networks — The Third Wave of Digital Advertising
Walmart, Target, and Kroger are building advertising platforms that rival Google and Meta. How retail media is reshaping the ad landscape.
Performance Max Campaigns — Getting the Most from Google's AI-Powered Ads
Performance Max campaigns leverage machine learning across all Google properties. Tips for structuring campaigns and feeding the algorithm quality signals.
Privacy-First Advertising — First-Party Data Strategies That Actually Work
With third-party cookies disappearing, advertisers are building first-party data strategies using clean rooms, contextual targeting, and consent-based frameworks.
Campaign Analytics & Tracking Tools — Measure What Matters
From attribution modeling to cross-channel reporting, these analytics tools help advertisers track performance and optimize campaign spend.
Programmatic Audio & Podcast Advertising — The Next Frontier
Podcast and streaming audio advertising is booming with programmatic capabilities. How brands are reaching engaged listeners at scale.
Ad Creative & Design Tools — Professional Advertising Design Resources
Create stunning ad creative with professional design tools, templates, and resources for display, social, and video advertising campaigns.
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