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The Most Creative Patriotic Packaging fo
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The Most Creative Patriotic Packaging for America’s 250th Birthday

Some wild riffs on red, white, and blue—and a few brands that waved their own flag.

3 Big Takeaways From Cannes Lions 2026 T
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3 Big Takeaways From Cannes Lions 2026 That Could Make Marketers Pivot

During a live taping of Pivot at ADWEEK House, Kara Swisher and Scott Galloway discuss the trends emerging at Cannes Lions.

SURVEY: Help Us Improve ADWEEK Awards
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SURVEY: Help Us Improve ADWEEK Awards

The ADWEEK team is planning our 2027 awards calendar, and we’d like to hear from you! Which ADWEEK award programs do you most look forward to entering or…

How Marketers Can Align AI With Real Bus
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How Marketers Can Align AI With Real Business Growth

This post was created in partnership with Mutinex Key takeaways AI has made media buying faster. Whether that speed is pointed in the right direction is…

Savannah Guthrie Makes Earnest Plea for
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Savannah Guthrie Makes Earnest Plea for Information Related to Her Mother’s Disappearance

Details from an alleged ransom note were recently revealed.

3 Lessons Brands Can Learn From Bravo
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3 Lessons Brands Can Learn From Bravo’s Summer House Virality

NBCUniversal's Karen Kovacs and Summer House stars Kyle Cooke and Lindsay Hubbard shared how authentic storytelling drives fan loyalty and brand deals.

Google’s Mueller Explains How AI Search
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Google’s Mueller Explains How AI Search Impressions Get Counted via @sejournal…

John Mueller explained that impressions in Google's Search Console AI report track links to your pages, and user-activated links only count after they're…

Marketing Hiring Down 36% At Big Tech, D
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Marketing Hiring Down 36% At Big Tech, Data Shows via @sejournal, @MattGSouthern

SignalFire reports marketing hiring at major tech companies has fallen far more sharply than engineering, based on its hiring data. The post Marketing Hiring…

Microsoft Clarity Now Flags Bots That Ig
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Microsoft Clarity Now Flags Bots That Ignore Robots.txt via @sejournal, @MattGSouthern

Microsoft Clarity's Bot Analytics dashboard now detects when bots request URLs your robots.txt disallows, with trends and filters by bot and operator. The post…

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Retail Media Networks — The Third Wave o
Advertising

Retail Media Networks — The Third Wave of Digital Advertising

Walmart, Target, and Kroger are building advertising platforms that rival Google and Meta. How retail media is reshaping the ad landscape.

Performance Max Campaigns — Getting the
PPC

Performance Max Campaigns — Getting the Most from Google's AI-Powered Ads

Performance Max campaigns leverage machine learning across all Google properties. Tips for structuring campaigns and feeding the algorithm quality signals.

Privacy-First Advertising — First-Party
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Privacy-First Advertising — First-Party Data Strategies That Actually Work

With third-party cookies disappearing, advertisers are building first-party data strategies using clean rooms, contextual targeting, and consent-based frameworks.

Campaign Analytics & Tracking Tools
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Campaign Analytics & Tracking Tools — Measure What Matters

From attribution modeling to cross-channel reporting, these analytics tools help advertisers track performance and optimize campaign spend.

Programmatic Audio & Podcast Adverti
Advertising

Programmatic Audio & Podcast Advertising — The Next Frontier

Podcast and streaming audio advertising is booming with programmatic capabilities. How brands are reaching engaged listeners at scale.

Ad Creative & Design Tools — Profess
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Ad Creative & Design Tools — Professional Advertising Design Resources

Create stunning ad creative with professional design tools, templates, and resources for display, social, and video advertising campaigns.

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