More Advertising News
Upfront Shocker! TelevisaUnivision Switches Ad Sales Chiefs: Tim Natividad Out, John Kozac
TelevisaUnivision changes ad leaders just weeks ahead of the annual TV upfront week presentations.
Possible 2026 Opening Remarks: Marketing’s Age of Opinion Is Ending
Marketing does not advance through opinion. It advances through building knowledge.
Dentsu Bolsters Americas Leadership as It Seeks Turnaround in Key Region
Positions focused on client experience aim to restore the Japanese holdco’s trajectory in North America
Week of April 13 Cable News Ratings: Cable News Networks See Drops
A slower news week resulted in all cable networks seeing week-to-week decreases.
Omnicom’s New Influencer Tool Uses Agentic AI to Tweak Content For Brand Standards
Google’s GeminiVeo and Nano Banana fix creator content.
5 Questions For… the CNN Team in the Control Room During the WHCD Shooting
CNN's Eric Hall and David Foote shared their control room experience as the WHCD went from a light-hearted affair to a breaking news situation.
Netflix’s Running Point Scores Several Integrated Brand Partnerships in Season 2
Netflix viewers will notice State Farm, DoorDash, Lexus, and more in the new season of Running Point.
3,000 Images, Zero Dialogue: How This Studio Made AI Films Without Sacrificing the Creativ
Three AI-generated shorts taught Purga Films and Gut key lessons about working with the tech
VaynerX Launches Tamara Group, Betting Production-Led Is the New Agency Model
New agency launches with clients including Ulta Beauty, Mrs. Meyer’s, and Method
Retail Media Networks — The Third Wave of Digital Advertising
Walmart, Target, and Kroger are building advertising platforms that rival Google and Meta. How retail media is reshaping the ad landscape.
Performance Max Campaigns — Getting the Most from Google's AI-Powered Ads
Performance Max campaigns leverage machine learning across all Google properties. Tips for structuring campaigns and feeding the algorithm quality signals.
Privacy-First Advertising — First-Party Data Strategies That Actually Work
With third-party cookies disappearing, advertisers are building first-party data strategies using clean rooms, contextual targeting, and consent-based frameworks.
Campaign Analytics & Tracking Tools — Measure What Matters
From attribution modeling to cross-channel reporting, these analytics tools help advertisers track performance and optimize campaign spend.
Programmatic Audio & Podcast Advertising — The Next Frontier
Podcast and streaming audio advertising is booming with programmatic capabilities. How brands are reaching engaged listeners at scale.
Ad Creative & Design Tools — Professional Advertising Design Resources
Create stunning ad creative with professional design tools, templates, and resources for display, social, and video advertising campaigns.
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